LAVAi Signal is the second product in the LAVAi product line — and if your audience serves local businesses, this is the one they have been waiting for.

Here is the thing about reviews and reputation management. Every marketing consultant knows their clients need it. Every local business owner asks about it. But most consultants have no system to audit it, no professional way to report on it, and no repeatable process to sell it as an ongoing service. They know the problem exists. They just cannot do anything about it.

LAVAi Signal solves that completely.

It is built around the R.E.P.S. Framework — Review, Engage, Promote, Score.

The consultant runs a structured audit, generates a scored Reputation Report, hands over a polished client dashboard and presentation deck, and uses the findings to close implementation work and a monthly monitoring retainer. The framework does not just organize the service - the S step literally sells the retainer inside its own structure.

The core tool is the LAVAi Signal GPT. The consultant either walks through a guided conversation with the GPT or uploads a completed regional audit spreadsheet. Either way, the GPT generates a complete Reputation Score Report - scored 0 to 100 across six components - plus a polished HTML dashboard and a 13-slide PowerPoint presentation, all delivered as file downloads in minutes. Everything is white-label ready.

The scoring model is the hook. Most local businesses score between 35 and 65. That is not just a number - it is a conversation opener. "You are at 47 out of 100. Here is exactly what that means and what we can do about it" is a completely different meeting than a generic pitch about reviews.

The Funnel

Front End — LAVAi Signal System

The complete audit and reporting system built on the R.E.P.S. Framework. Includes the LAVAi Signal GPT, four regional audit spreadsheets (USA, Canada, UK, Australia), and full documentation to run professional audits and deliver client-ready reports from day one.

Order Bump 1 — Fulfillment Fast-Start: Review and Reputation Delivery Kit

Everything the consultant needs to fulfill reputation management services after the audit is complete. Review response templates, review generation campaign templates, a 30-day implementation checklist, and a staff training script. Pure fulfillment — covers the E (Engage) and P (Promote) steps of R.E.P.S.

Order Bump 2 — Recurring Revenue Kit: Monthly Reputation Monitoring Service

The system for turning every audit client into a monthly retainer. Includes a monthly reputation snapshot report template, monitoring service definition (three service tiers), monthly activity checklist, and a tracking spreadsheet. This is the S step of R.E.P.S. monetized as a recurring service.

OTO1 — Marketing Kit: Sell Reputation Management as a Service

Everything the consultant needs to get in front of local businesses, pitch the service, and close deals. Includes a 30-40 slide client education presentation, a complete set of sales and closing assets (proposal template, discovery call script, objection handlers, ROI calculator), and a cold and warm outreach kit.

OTO1 Order Bump — Niche Offer Cards Pack: 10 Niches

Pre-built, niche-specific reputation management positioning for the ten most common local business verticals — dental, HVAC, restaurants, legal, real estate, auto repair, medical, salons and spas, home remodeling, and veterinary. Each card includes a verified industry stat, recommended language, platform priorities, and a sample pitch paragraph.

OTO2 — Referral Flywheel Kit

A structured system for turning satisfied reputation clients into referral sources. Covers the full Ask → Asset → Amplify → Reward → Repeat model with templates, scripts, and a 90-day referral calendar.

Why Your Audience Will Love This

Reviews and reputation management is the most-requested service from local business owners. Your audience already knows this. What they do not have is a system to deliver it professionally and repeatedly.

LAVAi Signal gives them that system. One purchase. Unlimited clients. No monthly SaaS fees. No platform dependency. The consultant owns the system and the client relationship.

The recurring revenue angle is built in from the start. The R.E.P.S. Framework ends with Score - a monthly monitoring service that keeps clients paying. Most consultants who run their first audit and deliver their first report have a natural retainer conversation before they leave the meeting.

I gotta feeling you're going to want to promote this...

1. Timely and Urgent Reviews and reputation are the #1 thing local business owners ask about right now. AI tools like ChatGPT, Google AI Overviews, and Perplexity are actively recommending businesses based on review signals — and most local businesses have no idea. Your audience can be the consultant who shows them the problem and fixes it.

2. Fast Delivery = More Revenue Traditional reputation audits take hours to pull together manually. LAVAi Signal audits take minutes. That means more audits per week, more client conversations, and more revenue opportunities without working more hours.

3. Creates Immediate Urgency The 0-100 Reputation Score is not just a number — it is a conversation starter. Most local businesses score between 35 and 65. That range creates urgency naturally. No hard sell required. The report does the work.

4. Foot-in-the-Door Business Model

• Audit delivery: $97-$297 (fast, easy to sell)

• Implementation services: $1,500-$5,000 (where the real money is)

• Monthly monitoring retainer: $197-$497/month (recurring MRR)

• Annual client value: $3,500-$11,000+

5. Complete System, Not Just Templates This is not a folder of review request emails. It is a full audit-to-retainer system with a custom GPT, regional spreadsheets for four markets, professional client dashboards, a 13-slide presentation deck, and everything needed to deliver reputation management as a professional service.

6. Four-Market Geographic Coverage Most reputation products only cover the USA. LAVAi Signal includes USA, Canada, UK, and Australia with region-specific review platforms and spreadsheets for each market.

7. Built-In Recurring Revenue The R.E.P.S. Framework ends with Score — a monthly monitoring service. The retainer conversation is built into the delivery of the report. Your audience does not have to pitch ongoing work. The framework does it for them.

8. High ROI from the First Client

• One-time investment: $27-$47 front end

• First client audit fee: $97-$297

• First implementation deal: $1,500-$5,000

• Payback period: First client, first week

9. White-Label Ready from Day One Every deliverable — the dashboard, the presentation, the report — is consultant-branded. The client never sees the LAVAi name. Your audience builds their own reputation management brand using this system as the engine.

10. PLR Rights Included Full PLR rights mean your audience can customize, rebrand, and sell this as their own proprietary reputation management system. They own it. No royalties, no restrictions, no platform dependency.

LAVAi Signal is not another "reputation checklist."

It is a complete business model for consultants who want to:

• Land clients fast with a professional scored audit

• Sell high-ticket implementation services using the findings

• Build recurring monthly retainer revenue with the built-in monitoring system

The GPT handles the analysis, the scoring, and the report writing.

The consultant positions, presents and closes.

That is the whole game.

This is the fastest path your audience has to adding a productized, scalable, high-margin reputation management service to their business without building anything from scratch.

Trust me, this one is going to convert!

Questions? Let me know.

Drew